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Ross Perot     Own Your Own Business by Ross Perot
    If you own your own business, commit to making your products the best in the world. To have the best products, hire the best people. Become an expert. Know more about your business than anyone else. Serve an apprenticeship. Find a mentor. Commit to your customers 24/7. Retain first-rate attorneys and accountants to advise you.

    Get up and get out and meet your customers, employees, suppliers and competitors.

    Talk but more importantly question and listen. Your products, no matter how great, don't sell themselves.

    Debt is a burden to be avoided. Carefully guard your cash and maintain a cash reserve. Use credit cards and credit limits judiciously. Money is a gift to be used carefully. Remember; your business career is a marathon and not a sprint.

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